_community manager
posting on social media, interactions with the audience, managed, organized and contacted the participants and winners of the promotion on instagram stories.
Instagram: @heinz_BR
Africa db, Heinz Brazil, 2020.
posting on social media, interactions with the audience, managed, organized and contacted the participants and winners of the promotion on instagram stories.
Instagram: @heinz_BR
Africa db, Heinz Brazil, 2020.
MAKING ART WITH HEINZ
How to distract our fans during the boredom of quarantine? We put a burger template on Instagram Stories and let our followers use their imagination however they liked. We invited chefs to choose the craziest designs to turn them into reality and send them to the creators’ homes with a side of ketchup Heinz, of course.
I managed all the publications, verification and contact with participants. There were more than 4,000 participations.
How to distract our fans during the boredom of quarantine? We put a burger template on Instagram Stories and let our followers use their imagination however they liked. We invited chefs to choose the craziest designs to turn them into reality and send them to the creators’ homes with a side of ketchup Heinz, of course.
I managed all the publications, verification and contact with participants. There were more than 4,000 participations.
Africa ddb
heinz brazil
Executive Creative Director: Matias Menendez
Associate Creative Director: Alexandre Giampaoli
Creative: Joao Corazza
Creative: Bruno Reis
Digital Strategy: Carol Patrocinio
in the media:
ADage
LatinSpots
heinz brazil
Executive Creative Director: Matias Menendez
Associate Creative Director: Alexandre Giampaoli
Creative: Joao Corazza
Creative: Bruno Reis
Digital Strategy: Carol Patrocinio
in the media:
ADage
LatinSpots
